Online reviews have become one of the most powerful influences on shopper...
Resources
Grocery
July 7, 2025
Whether you're reformulating to comply with the UK's upcoming HFSS advertising...
Grocery
June 25, 2025
Most FMCG teams still obsess over their average star rating, but what if that...
Supermarket
April 24, 2025
In the UK grocery market, own-brand products have transitioned over the last...
Grocery
March 17, 2025
Product reviews are a hot topic in FMCG and eCommerce, but we regularly hear...
Supermarket
January 15, 2025
Introducing new products at the start of the year can be quite a journey. The...
Grocery
October 28, 2024
At the request of one of our brand partners, we are stepping into the world of...
Grocery
October 3, 2024
Introduction In the fiercely competitive beverage industry, standing out on the...
Grocery
July 18, 2024
Product reviews play a significant role in helping potential customers make...
Grocery
June 24, 2024
The recent meteoric rise of artificial intelligence (AI) models is...
Supermarket
February 15, 2024
The 3Ps of Supermarket Shopper Marketing When launching your long-planned and...
Supermarket
November 3, 2023
In 2018 we conducted research that showed 65% of our members look at our app...
Grocery
September 21, 2023
Join Andrew Pearl VP Strategy and Insight EMEA at eCommerce performance...
Grocery
August 7, 2023
This is a summary of the work we have done using hybrid AI/Human analysis of...
Grocery
July 11, 2023
At CheckoutSmart, we are passionate about consumer product reviews. We not only...
Grocery
June 15, 2023
The event held in London was an intimate and relaxed gathering, featuring a...
Grocery
June 12, 2023
You can learn a lot from spiders ML Measures for reviews insight We believe...
Online
May 5, 2023
Simply having 30 product reviews with an average rating of +4 is not enough to...
Supermarket
April 27, 2023
Are you preparing to launch new products? Harvard Business Review reports that...
Online
April 13, 2023
When grocery shoppers don't get what they want, they complain. When they...
Supermarket
February 7, 2023
As part of our work on delivering Ratings and Reviews for FMCG clients we are...
Online
February 7, 2023
Online reviews have become increasingly important to shoppers, with a recent...
Online
October 3, 2022
There is general agreement amongst members of the FMCG / CPG eCommerce...
Grocery
June 6, 2022
If you have been working in eCommerce for an FMCG company for any length of...
Supermarket
October 13, 2020
As a leading digital shopper marketing agency, we are always looking to extend...
Supermarket
August 17, 2020
We surveyed members of CheckoutSmart to understand their experiences of...
Supermarket
July 8, 2020
With all the pressure from retailers and the fact that many brands have...
Supermarket
December 4, 2018
After analysing the shopping basket data from than 500,000 grocery receipts...
Online
October 1, 2018
Online Grocery Reviews Shopper Marketing agency CheckoutSmart’s new offering...
Supermarket
June 25, 2018
Coca-Cola retains their crown as the UK’s favourite online supermarket brand...
