Thirty reviews is the starting point, not the finish line.
Every quarter, CheckoutSmart analyses how the UK's largest FMCG manufacturers...
Most FMCG teams still obsess over their average star rating, but what if that...
In the UK grocery market, own-brand products have transitioned over the last...
Product reviews are a hot topic in FMCG and eCommerce, but we regularly hear...
Product reviews play a significant role in helping potential customers make...
The recent meteoric rise of artificial intelligence (AI) models is...
When it comes to the fast-moving consumer goods (FMCG) sector, many brands may...
Join Andrew Pearl VP Strategy and Insight EMEA at eCommerce performance...
Simply having 30 product reviews with an average rating of +4 is not enough to...
When grocery shoppers don't get what they want, they complain. When they...
Online reviews have become increasingly important to shoppers, with a recent...
There is general agreement amongst members of the FMCG / CPG eCommerce...
One of the biggest changes for Shopper Marketing teams in the last 18 months...
After our Sainsburys Ratings and Reviews blog last month we've been digging...