CheckoutSmart Reviews Reporting
Category Brand Report
Nail Care
Apr 2026
| Brand | No. of products |
Average rating |
No. of reviews |
% needing new reviews |
Like score |
|---|---|---|---|---|---|
| Sally Hansen | 151 | 4.2 | 1407182 | 0.603 | 3.9 |
| Essie | 63 | 4.7 | 15338 | 0.968 | 3.8 |
| Max Factor | 47 | 4.4 | 4706 | 0.851 | 3.7 |
| Maybelline | 11 | 4.6 | 11214 | 1 | 3.4 |
| Rimmel | 119 | 4 | 56145 | 0.992 | 3.2 |
| Total | 391 | 4.4 | 1494585 | 0.883 | 3.6 |
Key:
Only SKUs with at least 30 reviews in a retailer are included
Like Score - Ave Rating x 80% + (1 - Percent of brand SKUs needing new reviews)
- Theoretical Min 1.0 - Max 5.0
Need new reviews? - Any SKU that does not have 30 reviews, has a Top 3 review more than 6 months (182 days) old or a Top 3 review with a difference of more than 1.5 stars from the average rating