CheckoutSmart Reviews Reporting
Category Brand Report
Cleaning
Apr 2026
| Brand | No. of products |
Average rating |
No. of reviews |
% needing new reviews |
Like score |
|---|---|---|---|---|---|
| Fairy | 10 | 4.7 | 9940 | 0.6 | 4.2 |
| Cif | 63 | 4.6 | 14451 | 0.619 | 4.1 |
| Domestos | 74 | 4.5 | 12966 | 0.73 | 4 |
| Febreze | 116 | 4.6 | 818618 | 0.776 | 4 |
| Flash | 56 | 4.6 | 66948 | 0.768 | 4 |
| Bloo | 40 | 4.5 | 6057 | 0.675 | 3.9 |
| Method | 56 | 4.5 | 4271 | 0.786 | 3.9 |
| Cillit Bang | 10 | 4.3 | 880 | 0.7 | 3.8 |
| INEOS | 14 | 4.6 | 656 | 0.929 | 3.7 |
| Air Wick | 119 | 4.6 | 10226 | 1 | 3.7 |
| Calgon | 10 | 4.5 | 1270 | 1 | 3.7 |
| Dettol | 52 | 4.5 | 3698 | 1 | 3.7 |
| Ecover | 20 | 4.4 | 1505 | 1 | 3.6 |
| Mr Muscle | 37 | 4.3 | 3084 | 0.946 | 3.5 |
| Own Label | 155 | 4 | 12861 | 0.658 | 3.5 |
| Harpic | 31 | 4.3 | 1947 | 0.968 | 3.5 |
| HG | 14 | 4.4 | 626 | 1 | 3.5 |
| Glade | 76 | 4.4 | 16653 | 0.974 | 3.5 |
| Delphis Eco | 12 | 4.2 | 546 | 1 | 3.4 |
| Duck | 38 | 4.2 | 8060 | 1 | 3.4 |
| Vileda | 11 | 4 | 944 | 1 | 3.3 |
| Spontex | 28 | 4 | 1223 | 1 | 3.2 |
| Astonish | 20 | 4 | 1094 | 1 | 3.1 |
| Ecozone | 11 | 3.8 | 502 | 1 | 3.1 |
| Total | 1073 | 4.4 | 999026 | 0.88 | 3.6 |
Key:
Only SKUs with at least 30 reviews in a retailer are included
Like Score - Ave Rating x 80% + (1 - Percent of brand SKUs needing new reviews)
- Theoretical Min 1.0 - Max 5.0
Need new reviews? - Any SKU that does not have 30 reviews, has a Top 3 review more than 6 months (182 days) old or a Top 3 review with a difference of more than 1.5 stars from the average rating